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  • Great experience working with you to gain clarity of what needs changing in my business. Stephen Jordan Access to Africa - 25 August 2011, Marketing Module

Enterprise Development

Why get Involved in Enterprise Development?

It should come as no surprise that South African’s have been exhibiting entrepreneurial behaviour for many decades. Under Apartheid the majority of South Africans were denied access to many job opportunities. This fostered an entrepreneurial spirit and led to the establishment of many small businesses that are today thriving. The first decade of the 21st century has seen business and government realise that the entrepreneurial mindset is essential if South Africa is going to improve the lives of all of its citizens, hence a growing interest in enterprise development. In its purest form enterprise development allows the smaller or less established concerns access to opportunities presented by being part of a larger of a larger economic community. In other words enterprise development is aimed at giving these less established companies a helping hand. In South Africa this is usually achieved by assisting these companies to become part of the supply chain to the larger companies or rather as preferred service providers.

In South Africa this relationship is usually a ‘win / win’ situation. The smaller firms, usually with management and staff from a previously disadvantaged background is given the opportunity to participate in the economy of South Africa and the larger firm is given the opportunity to improve their B-BBEE status and thus have access to more potential business.

By operating in close cooperation the larger and smaller enterprises will quickly see the advantages of a sustained enterprise development program. The trickle down effects of enterprise development within the South African context are easy to imagine. As the smaller companies grow they, in turn form relationships with other companies and the entire country prospers. In essence one could almost say that the principles of Ubuntu are exemplified by enterprise development.

If you would like to know about how you can harness the power of enterprise development to benefit your company then contact us.

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  • Great experience working with you to gain clarity of what needs changing in my business. Stephen Jordan Access to Africa - 25 August 2011, Marketing Module

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  • 3rd Floor, 132 Jan Smuts Avenue, Rosebank,
  • Johannesburg, Gauteng, South Africa
  • Tel: +27 (0) 11 447 5575
  • Email: enquiries@aurik.co.za

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